The CAIT letter specifically urges Aamir Khan, Salman Khan, Sara Ali Khan, Virat Kohli, Deepika Padukone, Katrina Kaif, Sidharth Malhotra, Ranbir Kapoor, Ranveer Singh, Ayushman Khurana & Shradha Kapoor who endorse one or the other Chinese mobile manufacturing companies.
The Confederation Of All India Traders (CAIT) has in an open letter requested Bollywood & Sports fraternity to join hands with CAIT for boycott of Chinese goods in the larger interest of the nation. CAIT has als urged celebrities who are endorsing Chinese products to immediately stop such endorsements.
The open letter from CAIT appeals to all celebrities of Film and Sports fraternity of India to rise to the occasion and support "Bharatiya Saaman-Hamara Abhiman' national campaign of CAIT and make it a public movement to let China know that in the hour of need, people from all spectrum are united and stand in solidarity with the Indian Forces and Government Of India.
"At a time when China's army in the most clandestine manner has committed a "barbaric attack" on the Indian army at Ladakh border resulting in the brutal killing of 20 brave sons of the country, the heart of every Indian is filled with deep anguish, resentment and abhorrence against the atrocities of the Chinese and their persistent attitude of antagonism towards India. The blood of every Indian today is boiling with a strong sense of vengeance and with a firm resolve to hit back at China not only militarily but also economically", says the letter.
The CAIT is the apex body of business community of the Country representing 7 crore traders which has launched a nationwide campaign to boycott Chinese goods under its flagship movement "Bhartiya Saaman-Hamara Abhiman" (Indian Goods- Our Pride), to support clarion call of Prime Minister Shri Narendra Modi for "local par Vocal" and "Atamnirbhar Bharat". The campaign has received widespread support from all corners of the Country and CAIT has set a target of reducing imports from China by a value of 13 billion dollars i.e approximately Rs. 1 Lakh crore by December 2021 with the cooperation of traders & citizens of India.
To accelerate the campaign to its optimum level, CAIT requests the Bollywood & Sports fraternity to join hands with GAIT for boycott of Chinese goods in the larger interest of the nation and urges all Celebrities who are endorsing Chinese products to immediately stop such endorsements.
Urging the celebrities to put nation above self, the open letter says "The Country is passing through a critical period. We understand that it is a strategic move of the Chinese to rope in Indian Celebrities through Chinese Companies to endorse Chinese products in order to gain more and more control over Indian retail market by influencing the choice of customers through Indian Celebrities who command wide acknowledgement among masses because of their talent and calibre."
From the information available in public domain, CAIT particularly requests Aamir Khan, Sara Ali Khan, Virat Kohli who endorse Vivo, Deepika Padukone, Katrina Kaif, Sidharth Malhotra & Ranbir Kapoor who endorse Oppo, Ranveer Singh for Xiaomi, Salman Khan, Ayushman Khurana & Shradha Kapoor for Realme and all others who are endorsing any Chinese product to stop endorsing these Chinese brands as a mark of respect for Indian soldiers.
"Your participation will be very significant in motivating not only the people of India but particularly for the Indian Forces who are stationed at borders of the Country to protect the nation from China aggression in adverse conditions. The Indian Forces will use the Bullet and the citizens will use the power of wallet to make the world know that Indian people cant be taken as granted and the World will see the power of wallet", says the letter addressed to the celebrities.